4ward applies information design, UX, and wayfinding principles to shared spaces, pathways, and systems.
By understanding spaces from the perspectives of the humans who use them, we can reduce friction, remove barriers, and improve how people access, navigate, understand, and interact with the world around them.
How will this space be interpreted and experienced at another time? What will this information be at another time, for another user, in the same space?
How will this space be interpreted and experienced at another time? What will this information be at another time, for another user, in the same space?
Written largely in the first-person, Streetfight is an insider’s account of Janette Sadik-Khan’s time as Transportation Commissioner in NYC under Mayor Bloomberg.
While “Handbook for an Urban Revolution” may be a bit ambitious of a subtitle for what might better be classified as a candid memoir, it’s still possible to distill and refine the lessons presented to make them more actionable for other urban contexts.
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‘No Vehicles In The Park’ is an interesting, yet simple, interactive exercise in semantics. It asks: “does this violate the rule?” — and then compares your answers to those of others.
I bought a 1-day pass. It works for exactly one day from the time you first use it. I bought a 3-day pass expecting it to work the same. I was wrong.
Passenger don’t always feel safe on the traditionally over-crowded public minibuses (matatus) in Kenya.
Could evocative signage empower and motivate passengers to speak up against bad drivers, and thus increase their own safety?
This sign seems to have a really interesting and novel physical design.
Spotted on the island of St. Thomas, US Virgin Islands, the holes may be there to reduce wind loads in a hurricane-prone environment — thus ensuring stability and longevity.
Right…?
Sometimes real-world observations of absurdities can trigger relevant questions about design.